We’ve scoured research from some of the best social media minds around, and compiled a list of 7 quick Twitter hacks that will boost your retweets. If you want to increase your exposure, reach and engagement, try these Twitter hacks now! Thanks go to Dan Zarella for the research that underpins this post.
[googlefont font=”Oswald” size=”20px”]Twitter Hacks[/googlefont]
[googlefont font=”Oswald” size=”30px”]7. Limit your tweets to 71-100 characters[/googlefont]
Longer tweets share more value and information than shorter tweets, and are more likely to be retweeted as a result. This trend continues up until 120 characters; at which point, Twitter users can’t add their username to the retweet. This causes a significant drop-off in retweets.
Tweets of less than 40 characters are the least likely to be retweeted, whilst those in the range of 71-10 characters are the most likely.
[googlefont font=”Oswald” size=”30px”]6. Include 1-3 hashtags to your tweet[/googlefont]
Hashtags increase the reach of your tweet, allowing you to capitalize on the popularity of existing trends. Unsurprisingly, adding one or more hashtags to your tweet will cause a significant increase in retweets – over 55% according to Zarella’s research.
Adding multiple hashtags will increase the reach of your tweet even further – but making it harder to read will negate any positive impact on retweets.
[googlefont font=”Oswald” size=”30px”]5. Add quotation marks to your tweet[/googlefont]
Twitter users love to share quotes, and adding quotation marks to your tweet could increase retweets by almost a third.
[googlefont font=”Oswald” size=”30px”]4. Use some of the 20 most retweetable words[/googlefont]
The use of certain words within your tweet can have a beneficial effect on retweets. These 20 words were identified as the most strongly correlated with high retweet levels – and using one or more within your tweet should have a positive effect on total retweets.
new blog post
[googlefont font=”Oswald” size=”30px”]3. Post when your followers are online[/googlefont]
Posting when the majority of your users are online will maximize engagement, click-through rates and retweets. Mashable picked up on research that suggests that the best times to post are between 1PM and 3PM – but if you’re after a customized analysis, check out Tweriod. This free-to-use resource will analyze your Twitter follows, and report back with the best times to schedule your tweets.
[googlefont font=”Oswald” size=”30px”]2. Share TwitPics instead of other image formats[/googlefont]
Post that contained TwitPics see a huge increase in retweets, being shared almost two thirds more than equivalent tweets without. In contrast, photos shared from other social media sites, including Facebook and Instagram, saw a reduction in retweets, by as much as 50%.
[googlefont font=”Oswald” size=”30px”]1. Ask for a ReTweet[/googlefont]
The simplest Twitter hack is also one of the most effective. By simply asking your followers for a retweet, you can dramatically increase the likelihood of your post being shared. Zarella tested a number of call-to-action variations, and found that ‘Please Help’ and ‘Please Retweet’ were the two most effective phrases.
- Please Help
- Please Retweet
- Please RT
[/two_third_last] [hr style=”3″ margin=”20px 0px 20px 0px”]
[googlefont font=”Oswald” size=”15px”]Looking for more great social media advice? Check out these popular posts![/googlefont]
- Twitter’s Top 10 Most Influential Marketers
- The Science of Blog Writing: How Often Should I Blog?
- 7 Statistics that prove Pinterest marketing is a Waste of Time
Want to learn more about Inbound Marketing? Download my free Inbound Marketing Explained eGuide, and discover how Inbound Marketing can help your B2B business stand out from its competitors!